Your blog’s success is undoubtedly determined by your readers. The more your readers like your content, the more return visitors you’ll have and thus the more traffic your blog will get.
However, sticking to the simple weekly or daily posting routine won’t make your blog grow as much as it could.
Why You Should Reward Return Visitors
Whether your blog is about gardening, military coins, or travel destinations, rewarding your readers can make your website traffic boom. Although these rewards may cost money, you’re investing in the better performance of your platform and content.
Rewarding your readers with these small things will make them feel valued, appreciated, and heard. This will increase the chances of them returning to your blog and finding solace in the community you’ve created or the products you sell.
If you’d like to learn more about how to reward returning visitors, follow along! You won’t regret it when you see your page views skyrocket.
#1. Use a Sidebar Comment Plugin
This is one of the easiest ways of recognizing your readers. Implementing a recent comment plugin will allow readers to interact with one another and will make them more excited to give their opinion on a blog post. Users will love having their comments displayed on the front page of a blog.
#2. Creating a Loyalty Program
If a reader can somehow amass a certain number of points and receive a reward, they are much more likely to visit your page often. A point-based system is the easiest way to implement a loyalty program. It makes it easy for you and the reader to keep track of rewards.
Make sure to make the program easy to understand and to have a clear, accessible place from which your reader can view their points. Releasing information beforehand on what the prize for the week or month is will also keep your readers more engaged.
#3. Holding Live Sessions
This is the perfect way to connect with your readers on a deeper level. Being there for them at the present time makes you more real and accessible. Holding events such as live Q&A sessions can boost your traffic significantly and answer your readers’ most pressing concerns.
#4. Mention Your Readers in Social Media Posts
Showcasing some of your most active readers in certain posts will make it more exciting for them to interact with your blog. Who doesn’t want to be featured in a post? Readers will be eager to see if their comments have been chosen for the day’s or week’s post.
#5. Provide Free Shipping
If your blog is commercial, make sure you have free shipping as an option on your website often. This will incentivize your readers to purchase some of your merchandise. In fact, 9 out of 10 shoppers say that free shipping is the number one incentive to shop online.
Rewarding your return visitors can be incredibly helpful to the success of your blog. Not only will it make your readers feel validated and appreciated, but it will increase your sales and blog traffic. Doing your research on how to reward readers and how to amp up your blog will quickly turn you into a marketing pro.
If you’re just starting your blog and are still confused about the process, don’t hesitate to check out our handy guide on how to start a blog!