Is your business too reliant on tech? If so, you are in excellent company. According to statistics, almost 80 percent of enterprises would not exist if, for whatever reasons, technology suddenly stopped working.
That’s an astonishing figure that shows just how much we are all looking to computers and IT systems that drive our businesses forward. And it also puts a lot of companies at huge risk.
Sure, the likelihood of an event such as you might see in a sci-fi movie is unlikely, but nothing is impossible. And if your systems go down, how is your business going to react?
Here’s everything you need to know about avoiding issues when your business is almost entirely reliant on technology.
#1) You Can’t Work Without the Web
Access to the Internet gives businesses a lot of opportunities. But what happens when you can’t get online?
Many people’s jobs rely entirely on the web, and work will often come to a standstill if there is a major Internet issue.
It’s important to have a few ideas on what workers can do during these down periods and make sure they have the offline capability to do them.
#2) Hand Over the Reins
If you are a small business owner, what will you do if your system goes down or you suffer from a severe hacking incident? Disaster recovery as a service for any tech-heavy business if you don’t have the in-house skills or capabilities to deal with problems yourself. And handing over the reins to IT experts is a necessity for many small business owners, not just a ‘nice to have.’
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Don’t forget, the longer your systems are down, the less time you have for selling or building up your business – and that time will cost you in the long-term if you have slow reaction times.
#3) Get Out in the Real World
Many businesses use the Internet to attract customers to their websites and encourage sales by using conversion techniques. But what happens when your website is hit by a Google penalty or your server crashes, or you are taken offline completely by a hacker?
Like it or not, when your business is 100 percent reliant on the web, it is a precarious position to be in.
It’s vital for all businesses to have some real world connections and customers that you meet and greet in the flesh. It could be the difference between business survival and complete failure.
#4) Involve Yourself in the Local Community
Finally, make sure you build up a presence in your local business community.
Local customer networks can often be far more loyal than the faceless customers you find online and provide you with valuable income and growth that doesn’t rely on the Internet in the slightest.
So, get involved in your local business networks, and consider things like setting up an official office in your town or city. You will be surprised at how much loyalty you might build.
So, is your business entirely reliant on technology? Many are, but there’s no reason why you have to join them – let us know your thoughts!