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There are several tricks to enhance the ranking of a website, and no one is more important than the other. SEO services facilitate all the essential methods that are vital for improving the rank of the website.
One of the most crucial factors that affect the Google ranking and overall traffic of a website is the Meta Tags. SEO services in India use ten kinds of meta tags while optimizing a website; let’s have a look at all of them.
Title Tags
The clickable title that appears in the search engines when you search for a particular topic are the title tags.
The title tag is the first line of communication between the searcher and the page. The title tag should convince the searcher that the page has all the information that he knows.
Meta Description
A meta description is the condensed description of your content and will appear below the title tag in the search engines.
If you can manage to give the searcher a comprehensive yet concise description, the chances of him/her opening the website will be very high.
Any reputed SEO service will always advise you to create the best meta description that you can.
Canonical Tag
Canonical tags are linked with HTML and attributed as “rel=canonical” and are used to suggest that there is more than one version of the webpages. If you know what is SEO, then you surely know how important canonical tags are.
When you incorporate canonical tags while coding, the website will automatically communicate to the search engines that the URL is the main page.
Alternative Text Tag
A search engine does not read images, many websites have images as an integral part, and they use alternative text to solve the issue.
The right alt text added to the images will surely do the trick. It is quite a common practice among SEO Services to use Alternative text tags when dealing with a website with too many images.
Read | 14 Powerful On-Page SEO Optimization Tips
Robots Meta Tag
The Robots Meta Tag informs the search engine to index/non-index your website. The tag consists of four significant values like FOLLOW, INDEX, NOFOLLOW, NOINDEX.
Seo Services use this tag when they have to index a particular web page while avoiding other pages.
Open Graph Meta Tags
These tags are responsible for proper synchronization with social media and integrate all the major social media sites along with Google to your website.
Header Tags
Header tags can be used to change the size of the fonts and to showcase information in a hierarchical manner.
The H alphabet signifies them following the hierarchical number like H1, H2, H3, H4, H5. H6.
Responsive Design Meta Tag
Scaling and display of websites on different devices are extremely important. A responsive design meta tag can be highly useful for web designers for proper configuration of page scaling and display management.
Schema Markup
Data management on web pages is essential for better recognition by search engines. Schema Markup is the most important technique of data management and organization in web pages.
The UX of the webpage will get the necessary boost, and it also helps in increasing the SEO value.
Nofollow Attributes
These are basically the external links placed on your website, which points the user to other websites.
They are highly useful when you have to guide the user towards another resource for a better understanding of the subject.
Wrap Up
These were the top ten Meta tags that are commonly used by the SEO services for better optimization of sites.
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