The greatest chefs in the world stress a lot on how they serve the food and consider it to be almost as equally important as the actual cooking. Websites owners and content marketers are also learning it the hard way that it isn’t enough for them to just collect relevant data and it also matters how they dish it out to its users. Creating infographics is the best way to do that and this write-up helps you figure out the best free tools to make infographics. Wickmarketing explains beautifully “Why Infographics Work”
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WHAT ARE INFOGRAPHICS?
You might not know what it exactly is, but I am sure that you have seen it, liked it and shared it. Be it your social networks or the blogs and website you visit, info graphics are too hard to miss.
So what exactly are info-graphics? Imagine you have a brilliant idea you want to share with your readers. But it seems to be really complex and would take you pages of content to explain it clearly. But what if you use some graphical illustrations to help them grasp the idea! Well, that could work, right?
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And remember how drawing up that family tree was helpful in figuring out even your distant relatives? It is pretty much the same thing! Creating info graphics involves making use of texts, charts, images, colors, Venn-diagrams and graphs to convey an idea.
A simple info graphic illustration could help replace a thousand boring words. Creating info-graphics is thus slowly rising up as a popular form of communication used by content writers. According to creativebloq.com, “It’s an indisputable fact that images are processed in the brain faster than words. Hence the rise and rise of the infographic which, at its best, transforms complex information into graphics that are both easy to grasp and visually appealing.”
BENEFITS OF CREATING INFO GRAPHICS IN YOUR WEBSITE OR BLOG
With attention spans of users declining by the day, infographics are definitely the need of the time! Be it online or even printed on a flyer, infographics are on any day more eye-catchy and appealing than your standard boring texts. And like I explained earlier, creating infographics helps a reader understand the concept easily. Bitrebels.com states – 45% more users will click on a link if it features an infographic.
Creating infographics help you simplify even the most complex ideas and are also apt for drawing comparisons. Users are more likely to share pictures than text and thus help the content go viral. Embedding your infographics with your logo helps create a brand value and also prevents plagiarism.
You will find more and more websites and blogs using infographs today, and the most simplest reason for this I found on Streetcouch, they very effectively explain the importance of making infographics and sharing on social media through a 5 step process.
TIPS FOR CREATING INFOGRAPHICS
The aim is to convey your data in a visual manner. Employ images, stats, graphs and colors along with textual labels to put across your concept to the readers. It should be very clear and should not end up being ambiguous.
BEST FREE TOOLS TO MAKE INFOGRAPHICS
Now that you know what it is and what good it does, what are some reliable and free tools to create infographics?
Great infographics with minimal clicks is what Easel.ly promises its users. You could start creating infographics on an empty canvas or choose a template that suits your content.
Once the template is selected, customization can be done using the wide variety of shapes, arrows, charts, fonts and text styles you get to choose from.
Easel.ly also allows you to upload and use your own custom graphics. The personalization it permits in creating infographics is what makes it one of the best free tools to make infographics.
Piktochart proudly claims that it could turn even non-designers into experts at creating infographics. It also provides the users with a plethora of customizable options and allows them to upload graphics, basic shapes and objects.
Piktochart can boast of a commendable user interface with all necessary tools laid out in a manner that it is easy to understand and use. Its grid lined templates can be termed to be its biggest asset.
The gridlines aid the users in arranging the graphical elements attractively. Turning your data into eye-catchy pictures, Piktochart is easily one of the best free tools to make infographics.
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If everything else seems to go infographic, there is no reason why your resumes should shy away from the same. Visualise.me stands true to its name and helps its users visualize their professional resumes in just one click.
While the focus is on making infographic resumes, it can also be used for creating infographics for other general works too. Visualise.me is available as an app and all you need to do is to fill in all the required fields and choose a template.
For users on the lookout for creating infographics related to resumes, bio-datas and the like, there is no need for you look further than this.
Be it infographics, flyers, posters, business cards, banners or collages, Canva is surely worth a try. One good thing about Canva is that it offers its users an excellent tutorial that helps you familiarize with the tools in the program.
Canva can boast of a huge collection of clip arts, pictures and photos you could choose from. And if there still isn’t anything good enough for you, you can always choose to upload and use your own images.
You can start your work on creating infographics by choosing a template. Place your add-ons on to the template by a simple drag and drop process. Canva turns out to be another great option among the free tools to make infographics.
Infogr.am is what most corporates prefer when it comes to selecting free tools to make infographics. The wide variety of charts, graphs and images it offers helps you in creating infographics that are nothing short of terrific.
The greatest thing about Infogr.am has to be its charts. It is tailor made for statistic content. Data that needs to be converted into charts just need to be entered into an MS Excel like spreadsheet.
You could turn your data and stats into bars, pies and matrixes. Your creation can easily be embedded into your blog or website.
You could choose among any of the above free tools to make infographics and convey your idea.
Conveying and communicating ideas in a flash, infographics are here to stay. If you are a blogger or a content creator, creating infographics is one soft skill you have got to add to your kitty! As the old clichéd saying goes, be updated or get outdated!
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